Binge Thinking Archives

You Ltd - Ros Palmer - 16 Sep 2009

Multiple book offers arrive in my inbox every day but my attention was grabbed today by, Know Me, Like Me, Follow Me a book written by social networking Ecademy founder Penny Power that (sic) "takes you on a journey into the online business world".

A sample chapter has the following paragraph:

"To be an individual capitalist you have to create a brand – You Ltd, You Plc – be in demand, be known and have a globally trusted name that earns you respect and feeds you. To do this, you need to know your unique contribution, your talent, your skill, your passion and your reason for getting up in the morning. Money cannot be the only motivator. Your contribution has to be what creates the heartbeat that wakes you up".