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Spreading Solution Focused Thinking across the world

Giving people the tools to support their local communities

As you may know, our purpose is, ‘to improve the world through better thinking’. One of our Go MAD Thinking Programme attendees is supporting this by spreading and helping to embed Solution Focused Thinking across the world. We’d like to share his story with you.


Let us introduce you to John-James McGregor, or JJ as he likes to be known. JJ recently made a special trip to Zambia along with his wife and spent some time with a group of young entrepreneurs as part of the Zambia 2050 programme.


Zambia 2050 is a national programme which holds an annual ‘Dragon’s Den-style’ competition. Candidates submit their start-up business plans to win funding to take their project or business idea forward. These range from cleaning companies to home tutoring to developing an iced-drinks product.



During his session with the Zambia 2050 group, JJ introduced the young entrepreneurs to the Go M.A.D.® Results Framework and how to think in a solution focused way. JJ took the group through a live coaching session where they had the chance to share their plans for their business idea. All these plans have an element of serving local communities and disadvantaged groups within Zambia.



We’re really proud that the Go MAD Thinking methodology is being spread far and wide and would like to thank JJ for sharing it with the brilliant Zambia 2050 group. We can’t wait to hear how the Go M.A.D.® resources help them have Light Bulb Moments to further accelerate their business plans and make a difference in their local communities!



We love hearing about your Light Bulb Moments and the differences being made. If you’re reading this and have a story to tell about how Solution Focused Thinking has helped you, others, your organisation, team, family or community then please let us know. 

Our mission is to build partnerships with people and organisations who are passionate about helping people succeed and make a positive difference. If you share this passion, then please get in touch!

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